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"We are no longer shooting in the dark and consequently we are confident that improved decision making will result in very significant project payback." ~ Robert Stafford, formerly Finance Director, The Consortium
Insight Music is a on-line music retailer, part of the EMI Group. It creates music compilations for the European mail order market. Insight Music planned for expansion of sales and direct marketing to support the retail market. We integrated their European customer data into a single reliable marketing database. With data centralised, we delivered sales analysis and support for direct marketing.
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Office location: Chalfont St Giles, Buckinghamshire - serving clients in London, The Midlands and The South of England