The data surgery

Welcome to Information Drivers data surgery. This is the place to ask for advice about your systems data and information needs. You can profit from your data, but you need to unlock its full potential.

We recognise that organisations sometimes need help with their data. You may be struggling with data quality issues. Perhaps you are having difficultly extracting the information you need.

Maybe your issue relates to one of the following:

  • Poor data quality
  • Difficulty analysing customer performance and profitability
  • Your data warehouse isn't delivering the information you need
  • Your business intelligence is struggling to deliver results
  • Unsure of how best to measure campaign performance and conversion rates

Whatever your issue, with 20 years experience of systems and data, we can probably help.

How can we help?

Your question will be treated in confidence.

We aim to respond within 24 hours.

If your need is more urgent then by all means contact our Customer Analytics Director: david.willis@information-drivers.com or call David Willis directly on: 01494 871342.

Telephone: 01494 871 342

contact@information-drivers.com

Client Feedback

"The fusion of our customer data with targeted market research has provided real insight. Confirmation of long-held beliefs has been just as useful as the truly new understanding.

The MarketGEM project laid a few ghosts to rest. It enabled us to focus on innovative strategies for business growth and membership satisfaction." ~ Brian Ford, Director of Marketing and Communications, The Chartered Institute of Purchasing & Supply

Client Project

Yell had invested in SAP to support its international business. As part of the implementation SAP Business Warehouse was used to deliver operational reporting.

Despite the extensive reach of SAP/BW, Yell needed to broaden the use of its data for sales and marketing. SAP/BW didn't address these needs in the form Yell required.

We implemented a data warehouse to support Yell's sales and marketing.